Hootsuite Apps
NLA
Created by Third Party Services
FREE
About this app
The NLA data add-on enhances Talkwalker by enabling users to monitor media coverage across newspapers and various outlets. This feature allows for sentiment analysis and trend identification within the media landscape, helping users to spot potential PR opportunities and risks effectively. Moreover, it supports benchmarking against competitors and aids in shaping corporate communication strategies. Overall, the add-on provides valuable insights that empower users to navigate their media presence and public relations efforts.
About the developer
Resellers/Solution Source Providers
Resources
Key features
  • Monitor coverage in newspapers and media outlets
  • Analyze sentiment and trends in media coverage
  • Identify PR opportunities and risks
  • Benchmark against competitors
  • Inform corporate communication strategies
Availability
Free, Professional, Team, Business, Enterprise